The Trellis Blog
Your source for all things eCommerce, Magento, Internet Marketing and more...
China Is Dominating The eCommerce World
Analytics,
eCommerce,
Platforms
China is the world’s largest eCommerce market, with over 50% of global eCommerce transactions coming from China, and the Chinese eCommerce market hit $1.62 trillion by the end of 2020, which is double the size of the U.S. eCommerce economy. Chinese eCommerce evolved rapidly over the last five years, and online shopping has been increasing […]
Steven Wang
|
September 21, 2021
Episode 46: Building A B2B Marketplace With Josh Penfold – CEO of Goose
B2B eCommerce,
eCommerce,
Platforms,
Podcast
The Hard Truth About B2B eCommerce podcast treads forward into season 3 by welcoming Goose CEO, Josh Penfold onto the show to discuss B2B marketplaces. Josh Penfold has been in eCommerce and B2B for 20 years. He has worked on both the brand side and built his own eCommerce website. In doing so he realized how […]
Jack D'Errico
|
September 17, 2021
Episode 45: Enterprise B2B eCommerce With Dan Renda – Head of Global eCommerce at Siemens Healthineers
B2B eCommerce,
eCommerce,
Platforms,
Podcast
The next episode of The Hard Truth About B2B eCommerce podcast moves onto the next episode to discuss data analytics through the lens of growing your B2B business with Dan Renda, Head of Global eCommerce at Siemens Healthineers. Dan Renda has an impressive eCommerce background. He started out on the agency side managing eCommerce projects and then […]
Jack D'Errico
|
September 2, 2021
How to Use Google Analytics to Boost Your SEO Rankings
Analytics,
Conversion Optimization,
Marketing,
Platforms,
SEO
Search Engine Optimization or SEO is one of the main aspects of digital marketing. As per Wiki definition: Search engine optimization (SEO) is the process of affecting the online visibility of a website or a web page in a web search engine’s unpaid results—often referred to as “natural”, “organic”, or “earned” results. Most of us, […]
Jack D'Errico
|
August 31, 2021
Episode 44: Using Data & Analytics To Grow eCommerce With Nick Amabile – CEO Of Das42
B2B eCommerce,
eCommerce,
Platforms,
Podcast
The next episode of The Hard Truth About B2B eCommerce podcast moves onto the next episode to discuss data analytics through the lens of growing your B2B business with Nick Amabile, CEO of Das42. Many companies struggle with the idea that their data and analytics hold the key to growing their business. Nick Amabile can unlock business […]
Jack D'Errico
|
August 26, 2021
BigCommerce Acquires Feedonomics: eCommerce Titans Align but What does it Mean for the Consumer?
B2B eCommerce,
BigCommerce,
eCommerce,
Partnerships,
Platforms,
Recent News
As you may have heard, BigCommerce acquired Feedonomics for 145 million duckets. Aside from being yet another Big Acquisition within the realm of eCommerce this summer, it also portends to be “market defining” in the immediate and long terms. Rather than give my unsolicited and relatively uninformed opinion on the “highlights” and lasting impacts of […]
Dan Crowther
|
August 24, 2021
Episode 43: Why Culture Is The Most Critical Aspect Of B2B eCommerce With Bill Mirabito
B2B eCommerce,
eCommerce,
Platforms,
Podcast
The next episode of The Hard Truth About B2B eCommerce podcast moves onto the next episode to discuss company culture with Bill Mirabito of B2C Partners. In episode 43 we break down what Bill Mirabito has been seeing in the eCommerce industry over the past two decades. His experience has led him to work with some of […]
Jack D'Errico
|
August 19, 2021