Norwalk Furniture Company proudly manufactures high quality custom upholstery in Norwalk, Ohio. Located halfway between Detroit and Cleveland on Lake Erie, the brand benefits from a tradition of family farming and manufacturing that has long supported the automobile and related industries. Norwalk may originate from humble beginnings, but today they operate a modern 440,000 square foot factory that employees 225 craftspeople, many of whom are second and third-generation artisans.
The next step in their growth journey was to accelerate their online presence and digital reach. Norwalk came to Trellis with a site that was underdeveloped and underwhelmingly basic. Norwalk furniture needed an agency partner that could guide them through enterprise eCommerce strategy all the way from design to development to execution.