B2B merchants operating online face many of the same challenges as B2C retailers — efficiently managing orders, tracking and analyzing customer activity, and handling fulfillment to meet customer demands. But B2B sellers have many other issues that must also be considered and managed. By integrating key solutions into their unified commerce platform, B2B merchants can manage these mission-critical operational elements quickly and cost-effectively. The deployment of the right technology will also better equip sellers to deliver a frictionless and consistent buying experience, helping to maintain good customer satisfaction and retention as the online marketplace grows more crowded.

We partnered up with Vertex and LogicBroker to create a best practices guide for what works in each area of digital strategy. There are many challenges that brands will face as they revamp their digital strategy since true optimxation is hard to achieve. Use this guide as an opportunity to learn and grow your business together with Trellis.